Marketing Strategies for Life-Style Entrepreneurship




What marketing strategies should a lifestyle entrepreneur be aware of?

Theme: Marketing Strategies for Life-Style Entrepreneurship
Exercise: What marketing strategies should a lifestyle entrepreneur be aware of?
Developed by: CWEP, PL

Aim: To deepen your understanding how important marketing is for lifestyle entrepreneurship.

Learning outcomes:
  • Understanding the availability of various marketing strategies.
  • Understanding the benefits of using marketing in lifestyle entrepreneurship.
  • Ability to identify marketing strategies in accordance with own prerequisites, target audience and planned results.
Expected duration: 15 minutes

Description:
Marketing plays a huge role in everyday life, which quite often we are not aware of. There are various marketing tools available, both online and offline. Most of them will be useful in lifestyle entrepreneurship, thus enabling the promotion of own activities, so larger audience is aware of your existence. Generally speaking, through specific marketing strategies you will be able to raise awareness. This exercise will help you understand the strategies behind marketing.

Task: You will be asked to evaluate the marketing concepts in relation to life-style entrepreneurship. Decide which of the following statements are correct or incorrect. Choose either YES or NO.